EVENT ALERT! New session of Spark Series
Itani & Company was set up with a few objectives in mind, and one of the most important ones was improving marketing education among SMEs in the region. Last September […]
Spark Series: Inspiring the UAE’s SMEs
On September 26, 2017 we launched our Spark Series, which is an event series aimed at helping SMEs harness the power of marketing. These events will focus on educating SME […]
Spark Series: How to Build a Brand That Builds Your Business
UPDATE: All general admission tickets have been booked! If you would still like to attend, please email us on hello@itaniandcompany.com with the following information and we’ll try to squeeze you […]
Spark Series: Brand Building (Part 4 of 4)
This post is the fourth of a four part Spark Series on branding. Developing your brand doesn’t stop at the brand positioning statement or the brand design. Developing and sustaining a brand […]
Spark Series: Brand Building (Part 3 of 4)
In the third part of our Spark Series on branding, we look at the importance of purposeful brand design.
Spark Series: Brand Building (Part 2 of 4)
This post is the second of a four part Spark Series on branding. Last week in part one of this Spark Series we gave an overview into the complex world of […]
RECENT POSTS
-
Building Brand Advocates July 31, 2019 -
Lessons from Ellevate Dubai's Annual Forum July 1, 2019 -
Getting Cause Marketing Right May 30, 2019 -
The 2019 Custom Show Emirates April 24, 2019 -
Why I'm Mourning the Careem Acquisition March 27, 2019