Why I’m Mourning the Careem Acquisition

Why I’m Mourning the Careem Acquisition

By Maya Itani This week we witnessed the largest ever tech acquisition the Middle East has ever seen, as ride hailing pioneer Uber finalized a deal to purchase its Middle Eastern rival Careem for $3.1bn. While this is an astronomical achievement for the homegrown...
Spark Series: Inspiring the UAE’s SMEs

Spark Series: Inspiring the UAE’s SMEs

On September 26, 2017 we launched our Spark Series, which is an event series aimed at helping SMEs harness the power of marketing. These events will focus on educating SME business owners about different aspects of massive marketing world and how they can be applied...